





NIKE / MBAPPE
SPORTS DIRECT
Designed, developed, and installed by #war the Nike – Mbappé campaign across Sports Direct flagship stores in London (Oxford Street), Birmingham, and Manchester. The project involved creating high-impact in-store displays that captured the energy and dynamism of Mbappé, while managing the technical execution across multiple locations. Each installation was tailored to the unique layouts of the stores, ensuring structural stability, precision alignment, and a seamless fit. Through careful planning and innovative fabrication techniques, the campaign delivered an engaging, visually striking experience that brought the Nike – Mbappé initiative to life for customers in key UK markets.”
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